Another identity in my ongoing personal series exploring unexpected approaches to branding various areas of The Lake District. In this piece, I tackled Keswick. As Keswick is home to the famous Derwent Pencil Museum, I wanted to create a visual that incorporated this fact. However, I was wary of the illustration feeling too polished. So, I used various techniques which meant that the final image was almost reminiscent of work created through linocutting, pairing this with a font that had a similar aesthetic.
